Brand identity

  • Logotype

    This section outlines how to use the logotype consistently and correctly across different formats and contexts.

  • Tagline

    Our tagline, "Experience a safer and more open world." is more than a statement. It's our promise.

  • Colors

    This section outlines our updated color palette, their usage, and implementation across various touch points.

  • Typography

    Typography is a key part of our visual identity. It helps shape how our brand speaks, looks, and feels.

  • Access shape

    Introducing the Access Shape – a visual element shaped by the very DNA of our identity.

  • Digital

    Our Digital guideline gives you an indepth understanding of the implementation of our brand across apps, websites, eStores and more.